Case
Kemichal
An e-shop for professional paints, lacquers and auxiliary materials. Customers know exactly what they are after — a polyurethane lacquer, a RAL shade, a hardener — and the site has to get them there without wandering.
Open kemichal.sk- Client
- Kemichal Slovensko
- Sector
- Paints and lacquers for professionals
- Role
- Design + development
Paints and lacquers for professionals
The brief
A seller of professional paints and lacquers. Customers are tradespeople who know exactly what they need — the site must not get in their way.
What was solved
- A catalogue split by material type and use
- RAL and NCS sample books as a section of their own
- Product pages with technical parameters at first glance
- Customer accounts and repeat orders without unnecessary steps
What the site contains
A catalogue by material type — polyurethane and acrylic lacquers, wood stains, polishing pastes, thinners and hardeners — with colour sample books, customer accounts and a cart.